‘COFFEE MEETS BAGEL’ UI/UX
Illustrator / photoshop / Figma
FIGMA PROTOTYPE
Feb 2025
This UI/UX project aimed to improve the user experience of Coffee Meets Bagel (CMB) by addressing key pain points and enhancing engagement for male users. The redesign focused on fostering authentic connections while making profile browsing more seamless and trustworthy.
Starting with a deep analysis of user concerns, the project identified issues such as unverified profiles, excessive spending on beans, and unpolished profile quality. Using these insights, the redesign introduced:
This UI/UX project aimed to improve the user experience of Coffee Meets Bagel (CMB) by addressing key pain points and enhancing engagement for male users. The redesign focused on fostering authentic connections while making profile browsing more seamless and trustworthy.
Starting with a deep analysis of user concerns, the project identified issues such as unverified profiles, excessive spending on beans, and unpolished profile quality. Using these insights, the redesign introduced:
- Profile Verification System to ensure authenticity and quality.
- Profile Rating & Ranking System to encourage better curation and engagement.
- AI-Powered Photo Tips & a Physical Photo Booth to help users improve their profile photos.
- AI Chatbot Assistance for real-time support, message suggestions, and date ideas.
- Outdoor Advertising & UI Video to enhance brand outreach and attract new users.
By combining strategic design with data-driven solutions, this project helped create a more engaging, reliable, and user-friendly dating experience on CMB.
FIGMA PROTOTYPE
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